Director of Marketing
American Friends of Yad Eliezer/B’ezri,
Jackson, NJ

Overview

American Friends of Yad Eliezer/B’ezri is dedicated to assisting Israel’s poorest families with a myriad of programs. Yad Eliezer has grown to an annual budget of $40M, encompassing 19 economic and social services programs that impact over 18,000 families annually.

The inaugural Director of Marketing will be tasked with building a comprehensive and consistent marketing plan designed to tell the story of American Friends of Yad Eliezer/B’ezri. AFYE is unique in wide reach, boasting donors from every segment of the Jewish community all over the USA. The Director of Marketing will create marketing strategies and systems that align with AFYE’s core values while appealing to a wide range of donors. This person will report directly to Rabbi Aryeh Tropper, Executive Director of American Friends of Yad Eliezer/B’ezri.
$140,000-160,000 or $110,000-130,000 for 30 hours/week. Retirement benefits / Generous vacation policy
shira@shirawerblowsky.com

Key Responsibilities

- Direct and implement the organization’s marketing, advertising, promotional and social media activities
- Upgrade the website to reflect current trends and recent projects
- Take the lead on the Annual Report, public relations and donor communications
- Create branding strategy
- Prepare effective advertising and marketing campaigns
- Oversee video production and other vendors
- Maintains knowledge of AFYE’s programs and activities
- Performs other related duties as assigned

Requirements

- Bachelor’s degree in business administration, Marketing, or related field required.
- Management of team members and/or freelancers.